Thursday, March 29, 2018

The Complete Guide to Creating Images on Your Blog with PicMonkey


How to Make Words Look Good

Have you ever looked at an image online and thought, what's that all about? That's because your eyes are struggling to deal with everything being presented to you. People need visual cues to establish some kind of importance. Your eyes flow more easily across a document when a visual cue is in the frame.

In this blog post I'm going to show you create eye catching designs using the following features:
  • Position and grouping
  • Spacing
  • Weight
  • Size
  • Colour
  • Alignment
This Blog post is 2,384 words long, download your FREE PDF and read it later.

Position and Grouping


By grouping similar items in a more thoughtful way you can create an impact and strengthen meaning. By isolating the first and second clauses the contrast between them becomes more emphasised, giving readers a big "volia" when they come to the concluding clause. "Whitespace" is created when we separate text elements and add non-regular spacing between them.

Negative space or whitespace doesn't need to be white, it can be used between paragraphs, letters and objects to emphasise ideas and improve readability.

White space is good. So use it and embrace it!

Spacing

As you can see in the quote above all of the text runs together, making reading pretty difficult. When you look at the quote on the left, a simple adjustment improves the layout. By easily adding a break after the quote, it creates a space between the quote text and author's name. With this simple change, the reader can tell the difference between the quote and the attribution.

Weight

A simple change in the weight of the font (i.e. light, bold, regular) can change the emphasis of the word. If you're ever unsure about this try altering the emphasis in the following sentence: "I didn't say we should kill him!"

A simple change in emphasis and the sentence sounds completely different.

Size


By changing a font you can add or take-away its eye-catching-ness, and the level of importance in a design. Large letters scream "Eyes here!", whereas smaller text lets your readers know the information isn't as important.

Colour

Knowing when to use colour is another important part of creating images that stand-out. If you're background is busy, using a simple muted colour well will really set your image apart. On a more muted background it can make your text feel like a more natural piece of your design.

Alignment

  • Left-aligned - Large chunks of text is the alignment of choice because we read left to right.
  • Right-aligned - Harder to read and should be used sparingly in design because its difficult to read across a ragged left edge. Can work particularly well with an image featured on the left side.
  • Centred-text - Can also be difficult to read but works well in design contexts.
  • Justified alignment - Space is created between words on both left and right sides, this makes designs look very polished. On the downside words can also appear haphazard and characters craggy.


How to Choose the Best Fonts for Your Business

Your company brand can easily be defined by which font you choose, this shows just how powerful fonts are at making your brand more recognizable online. You need look no further than Coca Cola with its white swirly font on a red background. Pairing the same fonts consistently will help people recognize your business so it's important to really think about which fonts you think are going to be suitable for your brand.

What should you be looking for to create beautifully crafted images? The following tips will show you how to choose fonts that will give your brand a professional look.

Use No More Than Two

To stop your designs looking messy, choose no more than two fonts. One for titles and headlines and the other for body text. Check out your favourite brands and take note of how many fonts they use and how they use them.

Use Serif and sans serif

Serif and sans serif refers to the little feet and tails at the end of letter you see on fonts like Times New Roman. "Sans serif" simply means without serif or no tails or feet.

These fonts are normally easy to read making there letters stand out from one another, which is why it's usually a top choice for text to appear on all screens. Serif fonts usually convey a more sophisticated feel and give a classier look to your message. A great combination would be to use serif fonts for titles and sans serif for body text.

Apply the squint test

PicMonkey has a ton of fonts ready to use, including calligraphy inspired creations. You can use these fonts for logos but thinks twice before you use them in the draft body of a document.

Suitable absurdity


You can create feelings by choosing the right kind of font for your own brand, if you're looking for a creepier font why not try sinister scrawl or undead text fonts. Although these are great for certain holidays I wouldn't recommend them for your everyday use.

Contemplate Colours

Marketing materials may include coloured titles but I wouldn't recommend using colours on the body of the text. Always make sure your images pass the squint test!

Fontspiration

You can discover new ideas all over the place. Check out Pinterest or look up "fonts" on Google. Take note of font combinations you see in shop windows, magazines and advertisements, take pictures of your inspiration to keep track of what you've seen.

You can pick up fonts from free resources, and many artists sell font combinations, Make sure you ask their permission before you use them.

You can find a number of fonts on PicMonkey for your business designs, you'll find them in Text Tab of the editor. If you can't find what you need then any fonts you have installed on your computer will also show up in PicMonkey in the Yours tab of the Text Tool.

Pairing Fonts Like a Pro

There's an art to pairing fonts, its not as easy as it looks. I'm going to give you some easy tips to create your own designs, allowing you to create designs that flow and have texture.




Understand your font types

In PicMonkey there are many different types of fonts, but they're broken down into five main categories: Serif, Sans Serif, Handwriting, Script and Display. PicMonkey has other themed fonts, but we're going to check out the most basic fonts for the moment.

These can make great headline grabbers or great for accentuating a point. They'd be difficult to find in a large body of text but great for catching someone's eye.

Script

A lot of these can look like someone's real handwritten script, and some, such as Bilbo Swash Caps, are more calligraphic than others. Great for special occasions such as weddings.

Handwriting

These fonts are meant to mimic someone's handwriting, and some, such as Edo, can seem bold and loud. If you want something a bit more subtle you could try Sue Ellen Francisco. These fonts are perfect for crafts and cards.

Sans Serifs

As the name implies these are fonts without serifs. This gives them a more clean and modern look. Usually used for minimalist designs and easier to read on screen.

Serif

A more distinguished font that makes your text look more classic and clean, they've been around since Times Old Roman.

Pick a font with feeling

Choose a font that suits your feeling, something you want your audience to feel as well, when they read your blog post/advertisement/flyer/invitation etc.

Give your readers the right vibe and ask yourself how does that font make me feel?

Choosing a busy font such as Jiggler for a business document would make what you're saying less serious than say a Serif font. So choose carefully!

Don't go too overboard and use too many fonts, stick to two or three at the most. Stick with fonts that compliment each other.

Creating Pictures with Fresh Fonts

Do you want to add energy to your photos? Make your images more entertaining? Sharpen your marketing materials? A fabulous way to do this is by adding some simple text to your images. You don't need to say much if you have the right kind of image, these days you can use flyers, memes, announcements, invitations etc., by adding a few strategically placed words to a photograph to get your message across.

Creating a blog isn't just about writing a good article but combining other elements such as slides, charts, videos and images to make your content more appealing.

How to add text to a picture in PicMonkey
  1. Click edit on the PicMonkey homepage and choose your photo's location from the storage options that display in the gray bar.
  2. Click Text tab (or the "Tt" icon on the left-hand side of the Editing panel) and open the text tool.
  3. Scroll down and choose a font you like.
  4. Then click the Add text button at the top of the tab to add a text box to your photo.
  5. Place the words where you want them to be, then type them out.
  6. Change the colour, size, fade, justification, and style by using the Text Palette.
  7. You can either save to Hub or Export to your PC hard drive, or share right from PicMonkey.

PicMonkeys' Font Library

You can choose from PicMonkeys' vast selection of fonts, which is being constantly updated. They can be more easily defined in these six categories:


Sans Serif

Thought to be the most legible of fonts that can be seen on a screen, they have a clean, modern look.

Serif

They can give validity to your words, so are mostly used in business.

Handwriting

Useful for craft projects, giving a more human look, they look more casual and approachable.

Script

Fabulous for special occasions, they can look simple and hand-drawn to fancy and ornate.

Display

If you're looking to making a statement, these fonts can be both eye-catching and bold.

Monospaced

If you're looking for a font with a more tech-y-feel then look no further.

Useful text resources

Why not try getting really fancy with these text effects and curved text tools.

Why not use your own fonts

Don't despair if you can't find the font you want with PicMonkey, try adding any font that you have on your computer to your photos. Try out some free front resourcesto help you explore your next font obsession.

How to Use PicMonkey to Create Amazing Images for Your Blog

Why you need images in content marketing

Images were not that necessary when blogging first started. This meant you could get away with not using them and instead concentrate on text only content. These days all of that has changed and visual content is a "must have" on the internet, if you really want to stay relevant.

10 great reasons to include images in your content:

  1. Easy, cheap and free to create really eye popping images for your readers (images used in this post were created using PicMonkey).
  2. Show off your product without going too over the top.
  3. Share images on almost every social networking site.
  4. People process images much faster than text based content.
  5. Conveying a message is much easier with an image.
  6. Readers are immediately drawn to an attractive image in a busy news feed.
  7. Written content appears shorter and easier to consume when images are there to break up the text.
  8. Skimming is the way most people look through content online, providing suitable images makes your article easier to understand.
  9. Blog posts with images are more likely to get read than those without.
  10. Emotions are affected through images.
Graphic Designer

You wear many hats when you're a blogger, whether it be writer, editor and even graphic designer. Don't worry you don't need to know everything, just enough to size images and make them look good. You need to know how to make buttons and widgets for your blog as well as how to add text to an image. I use PicMonkey all of the time for my blog images. It's one of my favourite blogging tools. I'm no designer but I use it for free because it's easier and cheaper than a program such Photoshop. PicMonkey also provide two premium services:

PicMonkey Premium:
  • Store 50 images per month in their Hub
  • Sort Hub images
  • Use advanced touch up tools
  • Use their primo effects, overlays and fonts
  • Re-editable images in Hub
  • Use top-shelf templates
  • No ads
PicMonkey Supremium:
  • Unlimited Hub storage
  • Organize Hub with Collections
  • Use advanced touch up tools
  • Primo effects, overlays and fonts
  • Re-editable images in Hub
  • Use top-shelf templates
  • No ads
  • This is How I Use PicMonkey For My Blog
Fonts Aplenty!


There are so many fonts in PicMonkey to choose from! You can either start from scratch and create your own canvas or you can use an image you already have to add text to. You can choose whichever font to suit your mood.

Having these in your blog graphics would take your blog graphics up a notch or two. By simply adding a catchy phrase or with an image, you could take your blog to a whole new level!

Effects and Textures


With a big selection of textures and effects you make any picture look magical. I have very little experience with arty stuff but find PicMonkey a life saver when it comes to creating images for my blog.

If help is required they offer easy-to-follow tutorials, a really fab blog to help you make your way around and drop them a line for any extra help you might require.

PicMonkeys' features

Create Your Own Canvas



Want a funky border or style? Want to create shape, add speech or arrows?

The features and functions provided by PicMonkey is something you can play around with for hours. Here's something I created within 5 minutes, an image deserving of any Facebook or Twitter page.


With the tools and filters PicMonkey offers you can create a professional image that really catches the eye.

Once you've created your own custom graphics you can post them on social media and around the web, no matter your blog size you brand really does matter.

Why not create a quote, they're really popular these days. You could create one for your niche or industry, use a quote that is suited to your industry.

This Blog post is 2,384 words long, download your FREE PDF and read it later.

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