Friday, February 02, 2018

Link Building: How and Why You Should Do It


Building a website and waiting for readers to come to you doesn't work, you need to use SEO (Search Engine Optimisation) strategies to get any kind of ranking on search pages.

Link building is a very simple way any website owner or blogger can use to improve their SEO.

What is Link Building?

It's a term used for the process of getting other websites to link to a page from your own blog in order to get higher ranking on search engines.  Big search engines such as Google and Bing value quality or quantity.  You're better off with a few trustworthy links than lots of spammy ones.  This is where you need to produce high quality relevant information for authoritative sites to link to your blog.

The Value of Links to Your Website

Google will give your website more respect when it knows your content has been linked to an already high ranked website in your field.

It always comes back to value.  If you're linked to a website that has thousands of unique views every month that's going to cause a buzz, and search engines such as Google stand-up and take notice.

Why You Need to Build Relationships

People who manage website content on high ranking websites are always taking note as to where their traffic is coming from.  Original content is always sought after and relevant, you may get asked to have your blog post reposted, and that's how you get a high quality link to your website.

This doesn't happen overnight, but rather taking time and patience to build up relationships with influencer's in your own field, that share your vision.

Simple Tips to Get Started
  • Make a list of 10-20 influencers in your field
  • Go to relevant forums and introduce yourself
  • Make comments on social media, such as Twitter, Facebook and LinkedIn
  • Include experts in your blog post lists
  • Ask for permission to repost all or part of a influential article on your site
  • Invite bloggers to write a guest post on your site


Make sure that all of your hyperlinks are relevant and give your website real meaning.

Always Aim to Write High Quality Content

Make your blog content extraordinary, making sure your website is running 99.9% all of the time.  Traffic won't come unless your blog content inspires and resonates with your audience.

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Comment

  1. Thank you very much and will look for more postings from you.

    Link Building

    ReplyDelete